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Long Way Down
Ewan McGregor and Charley Boorman travel down through Africa in a gripping and wildly entertaining new biking adventure.

“After their fantastic trip around the world in 2004, fellow actors and bike fanatics Ewan McGregor and Charley Boorman couldn’t shake the travel bug. And after an inspirational UNICEF visit to Africa, they knew they had to go back and experience this continent in more depth. Riding from John O’Groats right down to Cape Town, they will discover spectacular but unforgiving terrain, rich cultures and unforgettable local characters. LONG WAY DOWN tells their story – the dramas, the dangers and the sheer exhilaration of riding together again.

With their trademark humour and honesty, Ewan and Charley embark on their incredible journey, testing their endurance, biking skills and friendship to the limits – on the LONG WAY DOWN.”

BBC 2 Long Way Down series starts 28th October at 9pm for six weeks.

Visit the official website here: www.longwaydown.com.
Visit the BBC website here: www.bbc.co.uk/longwaydown.



Long Way Down Book
£15.99
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Long Way Down DVD
£17.99
Released: December 2007
Call 01792-816660
to place your order NOW
(Not available on web shop)



Long Way Down Audio CD
£13.99
Released: December 2007
Call 01792-816660
to place your order NOW
(Not available on web shop)


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Motorcycle News has published an 8pp supplement devoted to all things LONG WAY DOWN in their 3rd October issue. It features extracts and photographs from the book, and competitions with Nokia 6110 Navigator handsets (the official handset used by Ewan and Charley and the LWD team during the trip) and Mac tools as the main prizes.

This will be followed by a further 4pp supplement in the 10th October issue.

[ Further publicity includes: ]

Ewan and Charley will be giving their first interview on Friday 5th October 2007 on the BBC 1 Jonathan Ross Show, then over the next three weeks you can catch them talking about the book on/in:

TV

BBC 2 Long Way Down series - starting 28/10 at 9pm for six weeks
BBC 1 Friday Night With Jonathan Ross - 5/10
ITV This Morning - 25/10
BBC 1 Breakfast - 24/10
Channel 5 News - 24/10
BBC 2 Something For The Weekend - 11/11 (just Charley)
Al Jazeera Frost Around the World - 28/10
TV 3 Ireland AM (Charley)
RTE Television The Panel (Charley)

RADIO

Radio 2 Steve Wright - 4/10
Radio 5 Simon Mayo - 4/10
RTE Radio Tubridy Today Show (Charley)
Today FM Radio The Last Word (Charley)
Newstalk Radio (Charley)
BBC Radio Scotland - 4/10

MAJOR PRESS INTERVIEWS

Independent magazine, cover - 27/10
Sunday Times News Review - 28/10
Irish Examiner (Charley)
Sunday Business Post (Charley)

EVENTS (Charley solo)

Cheltenham Festival - 6/10 (sold out: 200 people)
The Dubliner, Dublin - 11/10 (sold out: 120 people)
Mitchell Theatre, Glasgow - November, dtbc
Foyle's, London - November, dtbc

OTHER LWD MEDIA MENTIONS

(book plugged wherever possible but not guaranteed)
Sunday Telegraph Seven Magazine
Stuff
Guardian Travel
Scotland on Sunday
Radio Times (front cover 23rd October)
T3
Maxim
PA
Total TV Guide
TV & Satellite Week
What's On TV
TV Quick
TV Choice
Real Travel Magazine
Weekly News
The Sun TV Magazine
Teletext
TV Times
The Word's Out
Ariel (BBC in-house mag)
MSN
Big Issue Scotland
We Love Telly
TV Times



Touratech UK Ltd - Unit 14 Woodlands Business Park, Ystradgynlais, South Wales, UK, SA9 1JW
Tel: +44(0) 1639 841765
Fax: +44(0) 1639 841790

www.touratech.co.uk
info@touratech.co.uk